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Explain the they post across their various social platforms

| Metric | Ema | Karter | Johnny | |--------|-----|--------|--------| | | $45 K | $32 K | $38 K | | Growth Rate (YoY) | +68 % | +52 % | +60 % | | Cross‑Platform Follower Growth (last 12 mo) | +35 % (TikTok) | +28 % (YT) | +30 % (IG) | | Brand Deal Value (last 12 mo) | $120 K | $85 K | $95 K | | Merchandise Sales (last 12 mo) | $40 K | $20 K | $30 K |

Throughout her career, Ema Karter has achieved numerous milestones, including: