One particular morning, Alex decided to shake things up. After a good night's sleep, they woke up feeling particularly adventurous. The plan was to start the day with a refreshing bath, something they often did but rarely had the time to enjoy leisurely.
| Challenge | Root Cause | Potential Mitigation | |-----------|------------|----------------------| | (only 1,200 MT) | High seasonal influx of vegetables & fruits | • Expand cold‑storage through PPP model. • Promote contract‑cold‑storage with private agri‑tech firms. | | Price volatility (especially onion & potato) | Weather shocks & market speculation | • Strengthen price‑stabilisation funds . • Promote forward‑contract trading on e‑NAM. | | Access to formal credit for marginal farmers (≤ 1 ha) | Lack of collateral & credit history | • Leverage digital land‑records & Kisan Credit Cards . • Encourage micro‑finance institutions to partner with ABG. | | Infrastructure bottlenecks (road congestion during peak season) | Inadequate last‑mile connectivity | • Upgrade NH‑19 access road to four lanes (state‑level project). | | Regulatory compliance (food‑safety, FSSAI) | Small‑scale traders lack awareness | • Conduct periodic training workshops and provide certification assistance . | intip abg mandi upd
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