The fashion industry is another sector undergoing a green transformation. Fast fashion's environmental impact has been well-documented, from water pollution to waste. In response, sustainable fashion brands are on the rise, promoting clothing that is made to last, using eco-friendly materials, and encouraging a circular economy through clothing rental services and second-hand shopping.
This strategy borrows heavily from Hollywood marketing. Just as Marvel releases "bonus" clips and teasers to hype a movie, adult creators release BTS snippets and "bonus" angles to drive subscriptions. It creates a sense of event viewing. JeshByJesh 24 09 27 Melissa Stratton Bonus XXX ...