The ebook can be purchased or rented via VitalSource or Ingebook .
These resources might provide valuable insights into innovation and entrepreneurship.
Mateo rubbed his temples. "I know. We need the structure. I tried buying the textbook, but the campus bookstore is out and the shipping takes two weeks."
" by Rodrigo Varela Villegas (4th edition, 2014) is a seminal academic text used widely across Latin America to teach entrepreneurship and business development. It bridges the gap between the "art" of creative vision and the "science" of structured business planning.
Explores the culture of entrepreneurship, debunking common myths (e.g., that entrepreneurs are "born, not made" or only need "luck").
: Cultivating the mindset needed to identify opportunities.
