To capture a big chutney photo that stands out, you must understand the condiment's unique visual properties. Unlike a steak or a salad, chutney has variable viscosity—from runny and glossy (think coriander chutney) to thick and chunky (think old-school mango chutney with visible ginger).

Brands now sell a feeling rather than a product. A high-res photo of a morning yoga session on a misty beach tells a story of peace and health that a product description simply can’t match. Entertainment: Beyond the Screen