: Adults are expected to hold a 73.63% market share in 2026, driven by high-end digital subscriptions and the specialized collector's market.

Japanese manga represents a massive subcategory of . Series like One Piece , Jujutsu Kaisen , and Chainsaw Man dominate global charts. These are not just comics; they are media ecosystems —generating video games, trading cards, clothing lines, and theme park attractions.

In today’s content-saturated world, attention spans are short. Comics teach pacing, panel composition, and visual economy — skills now essential for storyboard artists, video game designers, and social media content creators.

From the dominance of the Marvel Cinematic Universe (MCU) to the rise of graphic novels in literary circles, comics have transcended their printed panels. This paper explores the economic and narrative position of comics within the media value chain, analyzing the shift from "floppy" periodicals to a multi-platform content strategy.